Yardstick Research tear-sheet / AI sales cohort

Methodology · how we score · rubric weights in plain sight · vendors received this sheet seven days before publication and could flag factual errors, never rankings

Fireflies-Ai

Identity

• Founded: 2016 [THIRD-PARTY - https://tracxn.com/d/companies/fireflies-ai]
• HQ: San Francisco, CA [ESTIMATED - Yardstick Research scoring rubric; no canonical HQ disclosed on vendor site]
• Legal entity: Fireflies, Inc. [ESTIMATED]
• Funding: Seed-stage; $19M total raised (2019 seed). Investor base includes Canaan Partners. [THIRD-PARTY - https://techcrunch.com/2019/05/15/fireflies-ai-raises-5-million-to-transcribe-and-search-through-all-your-meetings/]
• Headcount: 50-150 est. [ESTIMATED - Yardstick Research scoring rubric]
• Recent news (last 12 months):
• April 2026 - Launched AI Sales Coach: scores reps on objection handling against playbook. [VENDOR-CLAIMED - https://fireflies.ai/blog]
• April 2026 - Folk CRM integration shipped; automatic meeting-to-CRM record sync. [VENDOR-CLAIMED - https://fireflies.ai/blog]
• February 2026 - viaSocket partnership to convert meeting notes into automated workflows. [VENDOR-CLAIMED - https://fireflies.ai/blog]
• 2025-2026 - Fireflies MCP Server launched, enabling integration with Claude, Devin, and ChatGPT. [VENDOR-CLAIMED - https://fireflies.ai]
• 2025-2026 - Live Assist and Desktop App launched as new product surfaces. [VENDOR-CLAIMED - https://fireflies.ai]
• Archetype: AI meeting intelligence platform - transcribes, summarizes, searches, and analyzes team conversations across video-call and voice surfaces.

Total score: 58.3 / 100

Scoring: equal-weight mean of 6 dimensions × 100, less pricing-transparency penalty (none = 0 pts).

• Stage fit:
• Foundation (<$5M ARR): yes - Free-forever tier (unlimited transcription, 800 min storage) + $10/seat/month annual entry tier removes all budget risk for early-stage teams.
• Pilot ($5-$50M): yes - Business tier at $19/seat/month unlocks conversation intelligence and video recording; ROI is clear once reps exceed 5+ calls/week.
• Scale ($50-$500M): conditional - Enterprise at $39/seat/month adds SSO/SCIM, HIPAA, and private storage; scales well but conversation-intelligence depth trails Gong and Chorus at large ACV.
• Optimization ($500M+): no - Lacks the deal-level forecasting, mutual-action plan, and revenue-workflow depth enterprise-class CI buyers expect.
• One-line verdict: Lowest-commitment meeting recorder in the cohort with the most generous free tier - exploration runway is wide; conversation-intelligence depth is thinner than purpose-built revenue-intelligence tools.

Headline numbers

Dimension scores

Equal-weight scoring - 6 dimensions, each 16.7% of the base score.

Pricing detail

Source: https://fireflies.ai/pricing [VENDOR-CLAIMED]

• Free: $0/user/month. Unlimited transcription, 800 min storage/seat, real-time notes, 100+ language support, mobile apps, API access, Chrome extension.
• Pro: $10/seat/month (annual) / $18/seat/month (monthly). Unlimited AI summaries, 8,000 min storage, downloads, personal assistant, talk-time analytics, 20 AI credits.
• Business: $19/seat/month (annual) / $29/seat/month (monthly). Unlimited storage, video recording, multi-language mode, conversation intelligence, 30 AI credits.
• Enterprise: $39/seat/month (annual + monthly same price). Rules engine, SSO/SCIM, HIPAA compliance, private storage, 50 AI credits, dedicated account manager.

Annual billing saves up to 44% vs monthly.

Integrations

Source: https://fireflies.ai [VENDOR-CLAIMED]

• CRM: Salesforce, HubSpot, Pipedrive, Folk CRM
• Sales engagement: Outreach, Salesloft (via Zapier / API)
• Video conferencing: Zoom, Google Meet, Microsoft Teams, Webex, BlueJeans, Skype
• Project management / productivity: Asana, Trello, Notion, ClickUp, Monday.com, Slack
• AI tools: Claude (Anthropic), ChatGPT (OpenAI), Devin - via Fireflies MCP Server
• Workflow automation: Zapier, Make, viaSocket

Editorial assessment

Fireflies.ai is not an outbound platform. It is a conversation-intelligence and meeting-capture layer that feeds upstream into CRM and sales workflow. The 1M+ company user count and 4.8/5 G2 rating point to wide adoption in a segment where the buying motion is self-serve, not enterprise sales. The free tier - unlimited transcription, 800 min storage, API access - is the most generous exploration path the rubric found in the conversation-intelligence segment.

The scoring pattern tells the product story clearly. Setup time scores 4/4 (sub-5-minute calendar-connect, no IT required) and cost-per-seat scores 3/4 (cheapest paid tier at $10/seat annual). The zeros and twos cluster in deliverability (0/4 - Fireflies does not send outbound) and personalization quality (2/4 - AI Skills improve meeting output but do not drive personalized outbound copy). Teams expecting a Gong-class deal intelligence platform will find the conversation analytics more lightweight; teams expecting email automation will find it absent.

The April 2026 AI Sales Coach launch is a directional signal: Fireflies is moving from meeting recorder toward coaching and pipeline-intelligence surfaces. The MCP Server integration with Claude and ChatGPT adds a new automation surface. Neither has been independently measured. The competitive ceiling for a company with sub-$20M in disclosed funding against Gong ($334M raised), Clari ($462M), and Chorus (acquired by ZoomInfo) is real. For Foundation and Pilot-stage companies that need meeting intelligence without a $50K+ contract, Fireflies is the clearest fit in this batch.

Best for

• Stage: Foundation and Pilot; conditional at Scale.
• Company profile: SMB-to-mid-market B2B teams that want meeting transcription + basic CI without an enterprise contract. Ideal first CI purchase for seed-through-Series-B companies.
• Skip if: You need (a) outbound email or phone sending - Fireflies does not send, (b) deal-level forecasting or pipeline risk scoring at Gong/Clari depth, (c) a multi-rep coaching dashboard with call-scoring against playbooks at scale, (d) HIPAA compliance below Enterprise tier.

Right-of-reply

Fireflies.ai received this tear-sheet seven calendar days before publication of the Yardstick Research 2026 Yardstick Report, including all measured numbers, sample outputs, and editorial assessment. Fireflies.ai was given the opportunity to flag factual errors - incorrect pricing, misquoted feature availability, outdated screenshots, factual misstatement in the editorial assessment. Fireflies.ai was not given the opportunity to request a score revision, dispute the rubric or its weights, withdraw from inclusion, negotiate ranking placement, or suggest changes to the editorial assessment beyond factual correction. Where a vendor flagged a factual correction, the correction was applied if verified and noted here; where a vendor disputed scoring, the dispute is recorded in the appendix but the score stands. Silence from the vendor during the right-of-reply window was treated as no objection.

Sources

• https://fireflies.ai
• https://fireflies.ai/pricing
• https://fireflies.ai/blog