Yardstick Research tear-sheet / AI sales cohort
Regie-Ai
Identity
- Founded: 2021 [VENDOR-CLAIMED - regie.ai/about]
- HQ: San Francisco Bay Area / Seattle (4 global offices; co-founders based in Seattle and Silicon Valley) [VENDOR-CLAIMED - regie.ai/about]
- Legal entity: Regie.ai, Inc. [ESTIMATED - corporate registry lookup]
- Funding: $50M+ total disclosed - $30M Series B; earlier seed and Series A rounds [VENDOR-CLAIMED - regie.ai/about]
- Headcount: ~75+ employees [VENDOR-CLAIMED - regie.ai/about]
- Recent news (last 12 months): G2 Spring 2025 awards - Most Implementable Mid-Market, Momentum Leader, Grid Leader; 2025 launch of RegieOne, described as "the market's first AI-native sales engagement platform" [VENDOR-CLAIMED - regie.ai; THIRD-PARTY - G2]
- Archetype: AI-native sales engagement platform - parallel Auto-Pilot (fully autonomous) and Co-Pilot (human-in-the-loop) modes on a single product surface
Total score: 32.5 / 100
Scoring: equal-weight mean of 6 dimensions × 100, less pricing-transparency penalty (soft = 5 pts).
- Stage fit:
- Foundation (<$5M ARR): no - 10-seat minimum at $180/user/month annualized (~$21,600/yr minimum) is above Foundation-stage tooling budgets; the product assumes an existing outbound motion
- Pilot ($5-$50M): yes - AI SEP tier ($180/user/mo, 10-seat min) is sized for Pilot-stage sales teams standing up an outbound machine; published pricing removes the evaluation friction that kills many sales-led tools at this stage
- Scale ($50-$500M): yes - Force Multiplier Rep tier ($499/user/mo, 5-seat min) addresses high-volume sequences; the Auto-Pilot / Co-Pilot split maps to SDR and AE workflows without requiring separate platforms
- Optimization ($500M+): conditional - Enterprise plan (custom pricing, contact required) covers bespoke packages; HubSpot integration is absent from public documentation as of 2026-04-29, which is a deployment risk for Optimization-stage companies running non-Salesforce stacks
- One-line verdict: A hybrid Auto-Pilot / Co-Pilot platform for Salesforce shops that publish partial per-seat pricing at two tiers; gated by a documented HubSpot integration gap and a 1/4 deliverability score.
Headline numbers
| Metric | Value | Evidence |
|---|---|---|
| Free tier? | No | [VENDOR-CLAIMED - regie.ai/pricing] |
| Cheapest paid tier | $180/user/month (10-seat minimum, annual contract) | [VENDOR-CLAIMED - regie.ai/pricing] |
| Top-tier price | Enterprise - custom / sales-gated | [VENDOR-CLAIMED - regie.ai/pricing] |
| G2 score | UNKNOWN - no direct G2 page access; G2 Spring 2025 awards cited by vendor | [VENDOR-CLAIMED - regie.ai] |
| Customer count | UNKNOWN | [ESTIMATED] |
Dimension scores
Equal-weight scoring - 6 dimensions, each 16.7% of the base score.
| Dimension | Score | Weighted | Evidence |
|---|---|---|---|
| Personalization quality | 2/4 | 8.3 | [ESTIMATED - Yardstick Research scoring rubric] |
| Deliverability infrastructure | 1/4 | 4.2 | [ESTIMATED - Yardstick Research scoring rubric] |
| Ease of data integration & accuracy | 1/4 | 4.2 | [ESTIMATED - Yardstick Research scoring rubric] |
| Cost-per-seat efficiency | 2/4 | 8.3 | [ESTIMATED - Yardstick Research scoring rubric] |
| UI heuristics | 2/4 | 8.3 | [ESTIMATED - Yardstick Research scoring rubric] |
| Setup time | 1/4 | 4.2 | [ESTIMATED - Yardstick Research scoring rubric] |
| Base total | 37.5 | ||
| Pricing-transparency penalty | - | −5 | soft - partial public pricing (AI SEP + Force Multiplier tiers published; Enterprise gated) |
| Headline score | 32.5 |
Pricing detail
Regie.ai publishes partial tier pricing - unusual and positive in this category.
| Tier | Price | Minimum | Notes |
|---|---|---|---|
| AI SEP | $180/user/month | 10 seats, annual | Phone, email, social, signals, enrichment, analytics |
| Force Multiplier Rep | $499/user/month | 5 seats, annual | Includes 120,000 AI + enrichment credits (1k accounts / 4k contacts) |
| Enterprise | Custom - contact sales | Custom | Flexible seat bundles, dedicated support |
Add-ons (all VENDOR-CLAIMED - regie.ai/pricing): - Mailbox Rotation: $50/user/month (5 mailboxes) or $100/user/month (10 mailboxes) - Parallel Dialer: $1,800/user/year - Data Packages: Bronze through Platinum tiers (525,000 to 6,080,000 credits)
Pricing transparency assessment: partial soft. Two tiers publish per-seat dollar amounts; Enterprise is gated. Annual contract required at all published tiers. [VENDOR-CLAIMED - regie.ai/pricing]
Integrations
From D1 catalog [MEASURED - D1, yardstick-data]: - Salesforce Sales Cloud Einstein - Salesforce Einstein Copilot - Outreach - Salesloft
From vendor site [VENDOR-CLAIMED - regie.ai]: - LinkedIn (outreach channel) - CRM sync capabilities generally advertised
Notable gap: HubSpot integration absent from public documentation as of 2026-04-29 - buyers in HubSpot environments should verify directly with sales. [MEASURED - D1, yardstick-data; top_gap field]
Editorial assessment
Regie.ai is the only platform in this scoring group that names both an Auto-Pilot (fully autonomous outbound) mode and a Co-Pilot (human-in-the-loop) mode on a single product surface with published per-seat pricing at two tiers. The combination of hybrid architecture and partial pricing transparency reduces evaluation friction that stalls many sales-led competitors at the Pilot stage. The $30M Series B and 75+ headcount give it more operational runway than most other autonomous-AI-SDR entrants, and the G2 Spring 2025 awards (Most Implementable Mid-Market, Momentum Leader, Grid Leader) indicate market traction as of this writing. [VENDOR-CLAIMED - regie.ai; THIRD-PARTY - G2 Spring 2025]
The dimension scores tell a constrained story. The deliverability infrastructure score of 1/4 and ease-of-data-integration score of 1/4 reflect limited publicly verifiable evidence for domain-reputation management, dedicated IP infrastructure, and CRM integration beyond Salesforce. The setup time score of 1/4 reflects that a 10-seat annual minimum with enrichment credit allocation implies meaningful configuration before first send. Buyers who treat "RegieOne" as a drop-in replacement for a point-solution stack without a RevOps owner to manage the rollout will likely underperform. [ESTIMATED - Yardstick Research scoring rubric]
The top gap on record is the HubSpot integration absence. Regie.ai's stated integrations on D1 cover Salesforce, Outreach, and Salesloft; HubSpot is not listed. For any company in the $5M-$500M ARR band running HubSpot as its system of record, this is a deployment-blocking question that should be surfaced in the first sales call before any contract is signed. The Force Multiplier Rep tier at $499/user/month (5-seat minimum, annual) represents $29,940/year minimum - a meaningful commitment that warrants a verified integration matrix before purchase. [MEASURED - D1, yardstick-data; VENDOR-CLAIMED - regie.ai/pricing]
Best for
- Stage: Pilot ($5-$50M ARR) and Scale ($50-$500M ARR)
- Company profile: B2B sales teams running Salesforce, Outreach, or Salesloft who want a single platform spanning fully autonomous outbound and human-in-the-loop sequences; teams that prefer published per-seat pricing for evaluation and budgeting; RevOps-led organizations with a named owner who will manage configuration and credit allocation
- Skip if: HubSpot is the CRM of record (integration gap not yet documented publicly); teams expecting a no-configuration "fire and forget" outbound machine; Foundation-stage companies without 10-seat budget headroom; organizations that need deep deliverability controls (dedicated IPs, granular DNS/warmup management) from day one
Right-of-reply
Regie.ai received this tear-sheet seven calendar days before publication of the Yardstick Research 2026 Yardstick Report, including all measured numbers, sample outputs, and editorial assessment. Regie.ai was given the opportunity to flag factual errors - incorrect pricing, misquoted feature availability, outdated screenshots, factual misstatement in the editorial assessment. Regie.ai was not given the opportunity to request a score revision, dispute the rubric or its weights, withdraw from inclusion, negotiate ranking placement, or suggest changes to the editorial assessment beyond factual correction. Where a vendor flagged a factual correction, the correction was applied if verified and noted here; where a vendor disputed scoring, the dispute is recorded in the appendix but the score stands. Silence from the vendor during the right-of-reply window was treated as no objection.
Sources
- https://www.regie.ai/ [VENDOR-CLAIMED - homepage, accessed 2026-05-27]
- https://www.regie.ai/pricing [VENDOR-CLAIMED - pricing page, accessed 2026-05-27]
- https://www.regie.ai/about [VENDOR-CLAIMED - about page, accessed 2026-05-27]
- D1 database: yardstick-data, vendors + vendor_dimension_scores tables [MEASURED - D1, yardstick-data]